Foundational research in information seeking behavior is often ignored in chat bot, or other "conversational AI" technologies. In this presentation a case study will be used to illustrate the importance of Marcia Bates' work in information seeking behavior when designing conversational AI and the ontologies needed to support many aspects of the problem space.
Factor
https://factorfirm.com/
Gary Carlson helps enterprise-level companies boost revenue, increase customer satisfaction, and improve efficiency through well-executed information and knowledge management initiatives.
